Hiring and managing a team of 16 designers across 5 products built to enable educators to personalize students’ learning at scale with the help of analytics & Watson cognitive capabilities
Decomposing broad product visions into specific goals, then roadmapping actionable design stories aligned with the original stakeholder intent
Championing Design Thinking practices through workshops with client districts and product teams, persona creation, UX ideation, wireframing, and visual design
Orchestrating the relationship amongst design and our global development, data, & analytics teams to deliver UI experiences that are both technically feasible and rich with insights
Defining our product success metrics; measuring the impact of the Watson Classroom browser and tablet offerings based on user experience, delivery processes, customer support, and NPS
Created the IBM Verse product demo showcased at the opening keynote of the IBM Connect conference (estimated viewership: 20,000)
Ensured high-fidelity translation of my UX designs to code in HTML and CSS
Keystone to establishing a trusting relationship between design and development teams based on strong creative and development background
Designed the highly-praised calendar bar feature (patent pending) in IBM Verse
Speaker at countless sessions, customer briefings, webinars, tweet chats, and video interviews for my role in the product design of and enthusiasm for the product
Produced a wide range of web experiences for clients including the US Air Force, Marshalls, Walgreens, Stainmaster, Jarritos, L.L.Bean, RetailMeNot and Lennox
End-to-end implementation of the Marshalls #fabfound Facebook app that resulted in a 300%+ increase in weekly approved user contest submissions (at the time of record)
Directly interacted with clients to identify and formulate solutions for their interactive needs
design portfolio